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Tyson Getting Masked Gimmick, Russo On RAW Ratings, Heyman DVD Listing, Show’s Workout

Tyson Kidd To Start Wearing Mask

The Wrestling Observer is reporting that Tyson Kidd will be returning to the main roster under a masked gimmick, and that the design has already been created.

It seems the company are still looking for that Rey Mysterio replacement who can push the mask merchandise.

Speaking of Mysterio WWE have extended his talent contract for another year, though he now also has a ambassador type deal as well, which he’ll fully transition in to after retirement.

Vince Russo Says WWE Sending Mixed Messages

In his latest Pyro and Ballyhoo blog, Vince Russo says WWE’s ratings are slipping because they’re sending mixed messages over whether they’re truly PG

But HERE is where the problem with the WWE and its current ratings lie.
Moments after the baby bull was decapitated from behind, John Cena was in the middle of the ring telling Bray Wyatt, “Payback is a B***H!”. Whoa—now wait a minute. If I brought little Johnny, and he came to see the baby bull—what do I do now? Do I cover his ears? Do I up and leave? Do I never come back to see another WWE event live? Do I stop watching the show all together? What do I do with this BLATANT MIXED MESSAGE THAT WAS JUST THROWN MY WAY?!!!

“You can’t be half pregnant”.

Vince McMahon said that to me many, many years ago, and it has become my #1 rule when scripting wrestling. What Vince meant was that when you make the decision to do something—YOU GO ALL THE WAY WITH IT! So, the WWE made the decision to go family friendly—they told us all–however, the problem is that they’re not going all the way with it—-they are BEING HALF PREGNANT. Is this because in reality they, themselves as a company, haven’t bought 100% into it, and are just trying to “appease” the board, or, are there other reasons simply steaming from greediness?

Could the reason they haven’t committed one way, or the other, be this simple—from a philosophic point of view—the WWE is trying to capture EVERYONE!? Whereas networks these days are going for the demo P (people) 18-49, the WWE is going for P 5-65. In other words—in typical Vince fashion—they want it ALL!!! And, in theory, there is nothing wrong with that—it’s how Vince made all that money. Go for it all—and leave nothing behind. But that’s only in “theory”.

Back in 2002, I almost went back to the WWE because I took it personally that, within the matter of a little over a two-year span, their ratings had split in half from the time that I had left–they had fallen below a 3.0. Today–a DOZEN years later—the ratings are still where they were then. When it comes to eyeballs on TVs every Monday night—half of the people are watching now, compared to when the “Attitude Era” was in full stride. Yeah—they’ll fling every excuse at you. Primarily—the television landscape has changed with the internet, iphones, ipads, whatever–OK, good argument. HOWEVER–if that were the case, then why hasn’t the NFL lost half its audience in the last 12 years? They’re on TV, right? Other ways to watch their product are out there—just like in the WWE’s case.

No–that’s a BS excuse. We saw within a five-minute span on “Raw” last night why the ratings are HALF of what they used to be. In attempting to obtain ALL—the WWE has literally alienated, or “turned off” half their audience in the process. Don’t believe me—see what the IWS community has to say about last night’s “Raw” today. Yeah—they loved the Shield brawling with Evolution at the end—but, the baby bull—not so much. And what about the “families”? Oh, yeah, that bull thing was “cute”, but John Cena swearing—not so much. Now, if you keep doing this week in, and week out, the things you “don’t like” will eventually start to build, or add up—until all of a sudden—it’s OK if we miss “Raw” this week. Well, this week turns into next week, and the next week—until they’re not watching anymore.

By trying to be “all things to all people”–which they can’t be—nobody can–the WWE has shot themselves in the boot. For every kid they are gaining, they are losing an adult, and for every adult they are gaining—they are losing a kid. It a switch-off, an exchange, a vicious cycle.

This week’s RAW audience dropped to 3,602,000 viewers, down from last week’s 3,763,000 number.

Full Paul Heyman DVD Content Listing

Here is the full content listing for WWE’s upcoming Ladies and Gentlemen, My Name is Paul Heyman DVD and Blu-ray set, courtesy of WrestlingDVDNews.com:

DISC 1

Survivor
Photographer
Promoter
Manager
Memphis
AWA
WCW
ECW
Team Mentality
Rebels
Commentator
Writer
OVW
New ECW
Businessman
Father
Return to WWE
Embracing the Moment

DISC 2

Paul E. is always in contact
AWA Championship Wrestling • August 1987

Pink Suspenders
AWA Superstars • August 1987

I’ll Be Johnny Carson
AWA Championship Wrestling • August 1987

Danger Zone with Ted E. Bear
AWA Championship Wrestling • September 1987

You want to be a Cartoon?
AWA All Star Wrestling • September 1987

If Excitement Had a Name
AWA Superstars • September 1987

More Publicity
AWA Championship Wrestling • September 1987

Adrian Adonis
AWA All Star Wrestling • October 1987

The Definition of Pro Wrestling
AWA Superstars • November 1987

The Sequel Jim Cornette
NWA Pro Wrestling • October 1988

Nobody Wanted Paul E.
World Championship Wrestling • November 1988

Louisville Slugger
NWA Pro Wrestling • December 1988

The Year of Paul E. Dangerously
World Championship Wrestling • January 1989

Danger Zone with Ric Flair
World Championship Wrestling • March 1989

I’m So Handsome
NWA Main Event • March 1989

I Don’t Have Wrestlers I Have Animals
World Wide Wrestling • March 1989

Ding Dong Who is it?
NWA Main Event • July 1989

The Era of the Dangerous Alliance
World Championship Wrestling • September 1989

Sting’s Doll
Power Hour • May 1991

Save Us from Captain Oklahoma
World Championship Wrestling • November 1991

The Dangerous Alliance
World Championship Wrestling • November 1991

The Paul E. Awards
World Wide Wrestling • February 1992

The Ultimatum is at Hand
Pro Wrestling • April 1992

A New Dangerous Alliance
ECW Hardcore TV • October 1993

WCW Wants Sabu
ECW Hardcore TV • June 1994

Wrestler and Violence
ECW Hardcore TV • July 1994

Winds of Change
ECW Hardcore TV • November 1994

Cash Rules Everything
ECW Hardcore TV • December 1994

Best Damn Wrestling You’ve Ever Seen
ECW Hardcore TV • January 1995

There Ain’t No Organization Like ECW
ECW • February 1996

ECW Comes to Pay-Per-View
ECW • February 1997

We Cleared Cablevision!
ECW • March 1998

The Card Has Changed
ECW Guilty As Charged • January 1999

The War Has Just Begun
ECW on TNN • June 2000

DISC 3

Paul Heyman Hates Mr. McMahon’s Stinkin’ Guts
SmackDown • November 15, 2001

Introducing: “The Next Big Thing”
RAW • April 8, 2002

Paul Heyman, Mr. McMahon & Eric Bischoff All Share One Ring
RAW • May 23, 2005

Paul Heyman Thanks the ECW Faithful
ECW One Night Stand • 12 June 2005

The Resurrection of ECW
ECW One Night Stand • June 11, 2006

From the Bingo Hall to the Garden
ECW • September 12, 2006

Mr. McMahon Gives Paul Heyman a Performance Review
RAW • January 28, 2013

Paul Heyman Gives CM Punk His Resignation
RAW • February 11, 2013

It’s Clobbering Time for CM Punk
RAW • July 15, 2013

Volcano
RAW • October 21, 2013

Paul Heyman Drops a Pipe Bomb
RAW • March 3, 2014

The Original Midnight Express vs. The New Midnight Express
Main Event • January 21, 1989

Hardy Boyz vs. Brock Lesnar & Paul Heyman
Judgment Day • May 19, 2002

No Disqualification Handicap Elimination Match
CM Punk vs. Curtis Axel & Paul Heyman
Night of Champions • September 15, 2013

Big Show Works Out With Lenny Kravitz

Big Show recently Tweeted a photo of himself working out with music star Lenny Kravitz:


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